Two headline acts and six emerging artistes will be featured at the event, which forms part of the Agency’s London Engage initiative and will highlight a wide range of Caribbean music genres: reggae, soca, zouk and kompa, Caribbean jazz, folk and Afro-Haitian.

The six emerging artistes scheduled to take the stage are: Michele Henderson (Dominica), BelO (Haiti), Hezron Clarke (Jamaica), Claudia Edward (St Lucia), Mr. Dale (Barbados) and Xiomara Fortuna (Dominican Republic).

The concert’s headline acts are reggae singer/songwriter Christopher Martin (Jamaica) and jazz/reggae saxophonist Arturo Tappin (Barbados).

“One of the best identifiers of the Caribbean Brand and its uniqueness is our music. Its ability to have global appeal is unquestionable. What we are seeking to do with Caribbean Soul Fusion is to showcase that authentic Caribbean culture and widen the market appeal for our regional music,” said Pamela Coke Hamilton, Executive Director, Caribbean Export.

 “As such, the artistes that will be performing will represent the diverse nature of musical genres across the Caribbean. Not only will the entertainment industry benefit from the increased demand for the products on offer, but also performers will have the opportunity to display the export potential of their craft and its appeal to an international audience,” she added.

Caribbean Soul Fusion will also serve as the closing reception for the 2nd CARIFORUM-EU Business Forum, which is scheduled from August 8 to 9.

The CARIFORUM-EU Business Forum is supported under the European Union’s (EU) 10th European Development Fund (EDF) Regional Private Sector Development Programme (RPSDP), and in collaboration with CARIFORUM Directorate, the CARICOM Secretariat, and Deutsche Gesellschaft fur Internationale Zusammenarbeit (GIZ).